National Fitness Foundation Aligns With IHRSA For NEYS Launch Event

courtesy National Fitness Foundation

The National Fitness Foundation, the official nonprofit of the President’s Council on Sports, Fitness & Nutrition, which formed in 2010, has announced the International Health, Racquet & Sportclub Association (IHRSA) as a sponsor of the National Endowment for Youth Sports Launch Reception.

IHRSA joined reception co-hosts, NBC Sports Engine and the NHL in supporting the NEYS goal of raising $100M to provide annual and ongoing grants to youth sports programs, making them more accessible to all youth, particularly girls, children with disabilities and in economically distressed regions of the country. The Endowment is being developed to support the new National Youth Sports Strategy (NYSS) public health policy, which aims to expand youth sports participation in America.

courtesy National Fitness Foundation

In addition to supporting the NEYS launch reception, IHRSA intends to engage health clubs across the nation to support the health and fitness recommendations outlined in the NYSS. For decades, IHRSA and its member clubs been leading advocates for improving America’s health & wellness through regular exercise, so supporting the new public health policy aligns with IHRSA’s mission.

“We’re thrilled to work with IHRSA, not just for our launch event, but also on strategic initiatives that increase physical fitness and health in America,” said Clay Walker, Executive Director of the National Fitness Foundation. Walker added, “Health clubs play a vital role in the health, happiness and prosperity of the country, so we’re looking forward to building a long-term partnership with IHRSA and its member clubs.”

Jim Worthington, former IHRSA board chair, and current Member of the President’s Council on Sports, Fitness & Nutrition, said, “I’m glad I was able to connect IHRSA with NEYS. I’m proud to work with both organizations because they are focused on the same long-term goal – to increase health & fitness in America.”

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Jerry Milani

Jerry Milani is a freelance writer and public relations executive living in Bloomfield, N.J. He has worked in P.R. for more than 25 years in college and conference sports media relations, two agencies and for the International Fight League, a team-based mixed martial arts league, and now is the PR manager for Wizard World, which runs pop culture and celebrity conventions across North America. Milani is also the play-by-play announcer for Caldwell University football and basketball broadcasts. He is a proud graduate of Fordham University and when not attending a Yankees, Rams or Cougars game can be reached at jerry (at) jerrymilani (dot) com.